29 - 30 November, 2016
Hotel Nikko Hong Kong, Kowloon, Hong Kong

Bertrand Hamelin

Senior Acquisition Strategy Manager
AXA Hong Kong

09:00 Workshop A: Big Data Analytics and Customer Insights

The use of big data is not new. However, data is growing faster than ever before and effectively capitalising on that can be a game changer for your organisation. According to research, just a 10% increase in data accessibility will result in more than $65 million additional net income in a typical Fortune 1000 company.

This session will address how big data can change the way you connect with your customers, effectively use data to tap on the many benefits of it and add value to create long-term relationships with your customer.

Key learning outcomes:
  • Track customer experience behaviours for faster, better decision making to increase revenue
  • Extracting insights and interpreting data, not just collecting data
  • Building new business models based on client data

Check out the incredible speaker line-up to see who will be joining Bertrand.

Download The Latest Agenda